Consulting activities

The global wine market today is pure competition, and one needs to face and confront the standardization of tastes everywhere. In order not to be phagocyted like the rest, one needs to turn to new pages and reply with more virtuous strategies such as better care of our native grape varieties and their terroirs of origin because it is our differences that are our most powerful tool in allowing us to overcome global tastes.

The native grape varieties are an important entity that are best understood by those markets looking for wines that are immediately identifiable due to their differences as they represent the exclusive expression of a particular terroir.

In today’s world, the winemaker needs to be humble and to grasp the whole picture, to consider the environment the grapes grow in, the specific needs of each grape variety and the capabilities of the people involved in the cultivation of the vines and the production process, in order to transfer to those producers all the necessary information guaranteeing a dynamic production effort, precision, competitiveness and a final product marked by consistent quality values. I have always stated that the true protagonists that ultimately win the confrontations are the producers who grow vines on their own lands, rather than the winemakers. During the course of our consulting activities, we have set for ourselves a few rules, the first and foremost of which is that we need to understand the objectives and ambitions of the wine producer who has called upon us, and also need to ask ourselves if we can furnish him with all the information necessary to become the chief player in bringing life to his ideas and future decisions.
Each wine produced, each wine trial for that matter, is checked in its organoleptic qualities with the winemaker, after which the nuances that characterize the single qualities of wines of great taste, colour and fragrance have to be systemically analysed and and checked over in an effort to understand fully how those vines express themselves in that specific terroir and vintage. This gives those producers who taste the wines the cultural tools necessary for the appreciation of their very quality, and all the information and sensitivity needed to transfer into the bottle the energy enclosed within each grape berry.